History
RTi was founded in 1979 and has consistently delivered on its promise to provide comprehensive, team-based research solutions. Thanks to a diverse team of highly skilled practitioners, many of whom specialize in distinct areas of focus, the company has provided a full range of quantitative and qualitative research to clients in nearly every industry during the past three decades.
In December 2003, RTi acquired Directions For Decisions, Inc. (DFD), a top 100 U.S. research company founded in 1971 by Joe Baldi. Like RTi, DFD had always prided itself on its high quality client relationships, attributing its long-term success to responsive service, superior research, expertise in design and analysis, integrated internal support capabilities, and in-depth knowledge and experience of the marketing process.
RTi and DFD joined forces in to combine their global market research resources, accentuate their service and product offerings, and enhance their client relationships across a variety of industries, including Consumer Packaged Goods, Financial Services, Health Care and Pharmaceuticals, and Home and Household Products and Services. The two companies were perfectly matched, immediately achieving great results and a spot on the Honomichl Top 50 List.
RTi’s headquarters is in Stamford, Connecticut, with offices in Iselin, New Jersey, and Westerville, Ohio.